Soothing Country Beats: 20 Must-Hear Songs to Unwind

A country song is a style or genre of American popular music that originated with blues in remote areas of the South and West in the early 20th century. In essence, country music is an American musical style that incorporates elements of bluegrass, blues, folks, and rural dance music. For TikTok lovers, there are many popular country songs on TikTok that you can add to your playlist.

If you enjoy listening to this playlist, we recommend you to check out the best country song on TikTok of all time and the top country music video. This article will discover short videos related to the best country music on TikTok and watch popular content from your favorite TikTok creators.

In this article

01 20 Popular TikTok Country Songs You Should Listen to

02 Bonus Tip - How to Make TikTok Dance Videos

Part 1: 20 Popular TikTok Country Songs You Should Listen to

This section will provide you with 20 viral country songs on TikTok that you should listen to:

1. The Country Juke box

‘The Country Juke Box’ is a country music collection that includes all the true legends: Patsy Cline, Ray Price, Conway Twitty, Dolly Parton, Marty Robbins, etc., also referred to as the home of country music.

2. Geminii_Baby

Geminii_Baby is one of the best country music on TikTok and regularly partake in the country music challenge.

3. “Villain”- Lily Rose

“Villain”- Lily-Rose is a perfect introduction to rose budding talent, and the new country song on TikTok and the soulful tune is everybody perfect track that feels like a bad guy after a breakup.

4. “Jealous of The Sky”- Ashley Cooke

Jealous of the Sky by Ashley Cooke is one of Ashley Cooke’s country songs that captured many people’s hearts, written as a remembrance for a best friend who died due to battling cancer. This touching tune is a song that gives Ashley Cooke a hedge for songwriting and vocals.

5. Tyler Rich “Better Than You’re Used To”

“Better Than You’re Used To” by Tyler Rich was released on Valentine’s Day as the writer with no actual plans to release it quickly changed his mind because his fans quickly accepted the demo he published.

6. “Just About Over You”- Priscilla Block

“Just About Over You” by Priscilla Block has to stand out from many songs that have gone viral by Priscilla block. She is undoubtedly one of the favorite songstresses for many in country music.

7. “She Broke My Heart”- Noah Schnacky

“She Broke My Heart” from Noah Schnacky is an absolute smash and viral for Noah who has gained a lot of success with his TikTok page.

8. Fancy Like by Walker Hayes

Fancy Like by Walker Hayes is relatable, catchy, and fun. The song partnered with a more fun dance challenge; acrostic talk, which broke into a streaming platform like Spotify and landed on country radio.

9. Beer Beer Truck Truck by George Birge

‘Beer Beer Truck Truck’ by George Birge started as a stitch to another video made by TikToker chambers and went viral on TikTok. Although sections made a good point, he still wanted to show what it is like for an authentic country songwriter to make incredible music even with the ridiculous lyrics, which later became a hit.

10. Wet Dream by Austin Burke

Wet Dream by Austin Burke is a reply to the rock here made by the pandemic and wanted people to enjoy and have fun while listening to a song. He started by dropping a sniper or demo of his music on TikTok, well appreciated by his fans, and then you decided to drop the full version of the song.

11. Somebody Does by Tigirlily

Somebody Does by ‘Tigirlily’ is an inspiring and empowering song that resonates with many listeners.

12. F-150 by Robyn Ottolini

F-150 by Robyn Ottolini is a song known as heartbreak healer on TikTok, which led her to the top of the charts and more successes and opportunities.

13. U Gurl by Walker Hayes

Walker Hayes has released many songs, of which U Gurl is one of them, and was also one of the most trending country music on TikTok, which premiered on YouTube on Friday the 15th of October 2021.

14. Alors on Danse” by Stromae

Alors on Danse” by StromaeIs a catchy and relaxed song with a slow tempo to around 45 beats per minute which makes it an exciting change from other suns you find on TikTok

15. “Beggin” by Maneskin

“Beggin” by Maneskin is one of the popular choices and a source of karaoke challenge. It is fun, acoustic, and many people sing along to the music.

16. “How You Like That” by Blackpink

“How You Like That” by Blackpink was released in July 2020 and well-received on TikTok. It has over 777 million views on YouTube, and the switch to a more aggressive beat makes it a favorite for everybody.

17. “Touch It (Remix)” by Busta Rhymes

“Touch It (Remix)” by Busta Rhymes exploded during the Coronavirus pandemic, and it is one of the country songs that showcase your best outfit collection.

18. “Leave Get Out” by Jojo & DB99

“Leave Get Out” by Jojo & DB99 is a song when all you want is for the source of your discomfort to leave. It is a well-thought-out song used in TikTok form.

19. “Get You the Moon” by Kina Feat. Snow

“Get You the Moon” by Kina Feat Snow. Here, Snow shares some heartwarming experiences and a little more somber than other songs on TikTok

20. Charli XCX “Unlock it (Lock It)”

“Unlock it (Lock It) [Jeff Prior Mix]“ by Charli XCX is famous for creating its dance by Charli and was initially released in 2017.

Part 2: Bonus Tip - How to Make TikTok Dance Videos

This section of the article will teach how to make the TikTok country song dance 2021 effectively by following the steps below. Also, you can edit your video on Filmora because of its auto reframe feature, which allows you to convert horizontal videos into vertical videos easily automatically:

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Step 1: Open your TikTok app and Press the + button at the bottom center of the screen.

Step 2: Click on “Add sound” at the top-center of the screen and search for the sound you wish to use via the search bar. Then click on the sound and select the red checkmark to add it to your video.

Step 3: Set up your phone to prepare to record and press the timer button on the right part of the screen by selecting 3- or 10-second countdown and clicking on the “Start countdown” button.

Step 4: Click on the Record option to record your dance and include any filters, effects, stickers, or text, and click on the Next button.

Step 5: Write your preferred caption and fill out any other details, then Post.

Conclusion

Thus, guys, in this article, we listed the top country songs on TikTok and mentioned ways to create a dance video on TikTok. The report also noted Filmora to edit your video from horizontal to vertical and post it on other social media platforms. By now, I am sure you must be listening to one of the favorite TikTok Country Songs and dancing with fun.

02 Bonus Tip - How to Make TikTok Dance Videos

Part 1: 20 Popular TikTok Country Songs You Should Listen to

This section will provide you with 20 viral country songs on TikTok that you should listen to:

1. The Country Juke box

‘The Country Juke Box’ is a country music collection that includes all the true legends: Patsy Cline, Ray Price, Conway Twitty, Dolly Parton, Marty Robbins, etc., also referred to as the home of country music.

2. Geminii_Baby

Geminii_Baby is one of the best country music on TikTok and regularly partake in the country music challenge.

3. “Villain”- Lily Rose

“Villain”- Lily-Rose is a perfect introduction to rose budding talent, and the new country song on TikTok and the soulful tune is everybody perfect track that feels like a bad guy after a breakup.

4. “Jealous of The Sky”- Ashley Cooke

Jealous of the Sky by Ashley Cooke is one of Ashley Cooke’s country songs that captured many people’s hearts, written as a remembrance for a best friend who died due to battling cancer. This touching tune is a song that gives Ashley Cooke a hedge for songwriting and vocals.

5. Tyler Rich “Better Than You’re Used To”

“Better Than You’re Used To” by Tyler Rich was released on Valentine’s Day as the writer with no actual plans to release it quickly changed his mind because his fans quickly accepted the demo he published.

6. “Just About Over You”- Priscilla Block

“Just About Over You” by Priscilla Block has to stand out from many songs that have gone viral by Priscilla block. She is undoubtedly one of the favorite songstresses for many in country music.

7. “She Broke My Heart”- Noah Schnacky

“She Broke My Heart” from Noah Schnacky is an absolute smash and viral for Noah who has gained a lot of success with his TikTok page.

8. Fancy Like by Walker Hayes

Fancy Like by Walker Hayes is relatable, catchy, and fun. The song partnered with a more fun dance challenge; acrostic talk, which broke into a streaming platform like Spotify and landed on country radio.

9. Beer Beer Truck Truck by George Birge

‘Beer Beer Truck Truck’ by George Birge started as a stitch to another video made by TikToker chambers and went viral on TikTok. Although sections made a good point, he still wanted to show what it is like for an authentic country songwriter to make incredible music even with the ridiculous lyrics, which later became a hit.

10. Wet Dream by Austin Burke

Wet Dream by Austin Burke is a reply to the rock here made by the pandemic and wanted people to enjoy and have fun while listening to a song. He started by dropping a sniper or demo of his music on TikTok, well appreciated by his fans, and then you decided to drop the full version of the song.

11. Somebody Does by Tigirlily

Somebody Does by ‘Tigirlily’ is an inspiring and empowering song that resonates with many listeners.

12. F-150 by Robyn Ottolini

F-150 by Robyn Ottolini is a song known as heartbreak healer on TikTok, which led her to the top of the charts and more successes and opportunities.

13. U Gurl by Walker Hayes

Walker Hayes has released many songs, of which U Gurl is one of them, and was also one of the most trending country music on TikTok, which premiered on YouTube on Friday the 15th of October 2021.

14. Alors on Danse” by Stromae

Alors on Danse” by StromaeIs a catchy and relaxed song with a slow tempo to around 45 beats per minute which makes it an exciting change from other suns you find on TikTok

15. “Beggin” by Maneskin

“Beggin” by Maneskin is one of the popular choices and a source of karaoke challenge. It is fun, acoustic, and many people sing along to the music.

16. “How You Like That” by Blackpink

“How You Like That” by Blackpink was released in July 2020 and well-received on TikTok. It has over 777 million views on YouTube, and the switch to a more aggressive beat makes it a favorite for everybody.

17. “Touch It (Remix)” by Busta Rhymes

“Touch It (Remix)” by Busta Rhymes exploded during the Coronavirus pandemic, and it is one of the country songs that showcase your best outfit collection.

18. “Leave Get Out” by Jojo & DB99

“Leave Get Out” by Jojo & DB99 is a song when all you want is for the source of your discomfort to leave. It is a well-thought-out song used in TikTok form.

19. “Get You the Moon” by Kina Feat. Snow

“Get You the Moon” by Kina Feat Snow. Here, Snow shares some heartwarming experiences and a little more somber than other songs on TikTok

20. Charli XCX “Unlock it (Lock It)”

“Unlock it (Lock It) [Jeff Prior Mix]“ by Charli XCX is famous for creating its dance by Charli and was initially released in 2017.

Part 2: Bonus Tip - How to Make TikTok Dance Videos

This section of the article will teach how to make the TikTok country song dance 2021 effectively by following the steps below. Also, you can edit your video on Filmora because of its auto reframe feature, which allows you to convert horizontal videos into vertical videos easily automatically:

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Step 1: Open your TikTok app and Press the + button at the bottom center of the screen.

Step 2: Click on “Add sound” at the top-center of the screen and search for the sound you wish to use via the search bar. Then click on the sound and select the red checkmark to add it to your video.

Step 3: Set up your phone to prepare to record and press the timer button on the right part of the screen by selecting 3- or 10-second countdown and clicking on the “Start countdown” button.

Step 4: Click on the Record option to record your dance and include any filters, effects, stickers, or text, and click on the Next button.

Step 5: Write your preferred caption and fill out any other details, then Post.

Conclusion

Thus, guys, in this article, we listed the top country songs on TikTok and mentioned ways to create a dance video on TikTok. The report also noted Filmora to edit your video from horizontal to vertical and post it on other social media platforms. By now, I am sure you must be listening to one of the favorite TikTok Country Songs and dancing with fun.

02 Bonus Tip - How to Make TikTok Dance Videos

Part 1: 20 Popular TikTok Country Songs You Should Listen to

This section will provide you with 20 viral country songs on TikTok that you should listen to:

1. The Country Juke box

‘The Country Juke Box’ is a country music collection that includes all the true legends: Patsy Cline, Ray Price, Conway Twitty, Dolly Parton, Marty Robbins, etc., also referred to as the home of country music.

2. Geminii_Baby

Geminii_Baby is one of the best country music on TikTok and regularly partake in the country music challenge.

3. “Villain”- Lily Rose

“Villain”- Lily-Rose is a perfect introduction to rose budding talent, and the new country song on TikTok and the soulful tune is everybody perfect track that feels like a bad guy after a breakup.

4. “Jealous of The Sky”- Ashley Cooke

Jealous of the Sky by Ashley Cooke is one of Ashley Cooke’s country songs that captured many people’s hearts, written as a remembrance for a best friend who died due to battling cancer. This touching tune is a song that gives Ashley Cooke a hedge for songwriting and vocals.

5. Tyler Rich “Better Than You’re Used To”

“Better Than You’re Used To” by Tyler Rich was released on Valentine’s Day as the writer with no actual plans to release it quickly changed his mind because his fans quickly accepted the demo he published.

6. “Just About Over You”- Priscilla Block

“Just About Over You” by Priscilla Block has to stand out from many songs that have gone viral by Priscilla block. She is undoubtedly one of the favorite songstresses for many in country music.

7. “She Broke My Heart”- Noah Schnacky

“She Broke My Heart” from Noah Schnacky is an absolute smash and viral for Noah who has gained a lot of success with his TikTok page.

8. Fancy Like by Walker Hayes

Fancy Like by Walker Hayes is relatable, catchy, and fun. The song partnered with a more fun dance challenge; acrostic talk, which broke into a streaming platform like Spotify and landed on country radio.

9. Beer Beer Truck Truck by George Birge

‘Beer Beer Truck Truck’ by George Birge started as a stitch to another video made by TikToker chambers and went viral on TikTok. Although sections made a good point, he still wanted to show what it is like for an authentic country songwriter to make incredible music even with the ridiculous lyrics, which later became a hit.

10. Wet Dream by Austin Burke

Wet Dream by Austin Burke is a reply to the rock here made by the pandemic and wanted people to enjoy and have fun while listening to a song. He started by dropping a sniper or demo of his music on TikTok, well appreciated by his fans, and then you decided to drop the full version of the song.

11. Somebody Does by Tigirlily

Somebody Does by ‘Tigirlily’ is an inspiring and empowering song that resonates with many listeners.

12. F-150 by Robyn Ottolini

F-150 by Robyn Ottolini is a song known as heartbreak healer on TikTok, which led her to the top of the charts and more successes and opportunities.

13. U Gurl by Walker Hayes

Walker Hayes has released many songs, of which U Gurl is one of them, and was also one of the most trending country music on TikTok, which premiered on YouTube on Friday the 15th of October 2021.

14. Alors on Danse” by Stromae

Alors on Danse” by StromaeIs a catchy and relaxed song with a slow tempo to around 45 beats per minute which makes it an exciting change from other suns you find on TikTok

15. “Beggin” by Maneskin

“Beggin” by Maneskin is one of the popular choices and a source of karaoke challenge. It is fun, acoustic, and many people sing along to the music.

16. “How You Like That” by Blackpink

“How You Like That” by Blackpink was released in July 2020 and well-received on TikTok. It has over 777 million views on YouTube, and the switch to a more aggressive beat makes it a favorite for everybody.

17. “Touch It (Remix)” by Busta Rhymes

“Touch It (Remix)” by Busta Rhymes exploded during the Coronavirus pandemic, and it is one of the country songs that showcase your best outfit collection.

18. “Leave Get Out” by Jojo & DB99

“Leave Get Out” by Jojo & DB99 is a song when all you want is for the source of your discomfort to leave. It is a well-thought-out song used in TikTok form.

19. “Get You the Moon” by Kina Feat. Snow

“Get You the Moon” by Kina Feat Snow. Here, Snow shares some heartwarming experiences and a little more somber than other songs on TikTok

20. Charli XCX “Unlock it (Lock It)”

“Unlock it (Lock It) [Jeff Prior Mix]“ by Charli XCX is famous for creating its dance by Charli and was initially released in 2017.

Part 2: Bonus Tip - How to Make TikTok Dance Videos

This section of the article will teach how to make the TikTok country song dance 2021 effectively by following the steps below. Also, you can edit your video on Filmora because of its auto reframe feature, which allows you to convert horizontal videos into vertical videos easily automatically:

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Step 1: Open your TikTok app and Press the + button at the bottom center of the screen.

Step 2: Click on “Add sound” at the top-center of the screen and search for the sound you wish to use via the search bar. Then click on the sound and select the red checkmark to add it to your video.

Step 3: Set up your phone to prepare to record and press the timer button on the right part of the screen by selecting 3- or 10-second countdown and clicking on the “Start countdown” button.

Step 4: Click on the Record option to record your dance and include any filters, effects, stickers, or text, and click on the Next button.

Step 5: Write your preferred caption and fill out any other details, then Post.

Conclusion

Thus, guys, in this article, we listed the top country songs on TikTok and mentioned ways to create a dance video on TikTok. The report also noted Filmora to edit your video from horizontal to vertical and post it on other social media platforms. By now, I am sure you must be listening to one of the favorite TikTok Country Songs and dancing with fun.

02 Bonus Tip - How to Make TikTok Dance Videos

Part 1: 20 Popular TikTok Country Songs You Should Listen to

This section will provide you with 20 viral country songs on TikTok that you should listen to:

1. The Country Juke box

‘The Country Juke Box’ is a country music collection that includes all the true legends: Patsy Cline, Ray Price, Conway Twitty, Dolly Parton, Marty Robbins, etc., also referred to as the home of country music.

2. Geminii_Baby

Geminii_Baby is one of the best country music on TikTok and regularly partake in the country music challenge.

3. “Villain”- Lily Rose

“Villain”- Lily-Rose is a perfect introduction to rose budding talent, and the new country song on TikTok and the soulful tune is everybody perfect track that feels like a bad guy after a breakup.

4. “Jealous of The Sky”- Ashley Cooke

Jealous of the Sky by Ashley Cooke is one of Ashley Cooke’s country songs that captured many people’s hearts, written as a remembrance for a best friend who died due to battling cancer. This touching tune is a song that gives Ashley Cooke a hedge for songwriting and vocals.

5. Tyler Rich “Better Than You’re Used To”

“Better Than You’re Used To” by Tyler Rich was released on Valentine’s Day as the writer with no actual plans to release it quickly changed his mind because his fans quickly accepted the demo he published.

6. “Just About Over You”- Priscilla Block

“Just About Over You” by Priscilla Block has to stand out from many songs that have gone viral by Priscilla block. She is undoubtedly one of the favorite songstresses for many in country music.

7. “She Broke My Heart”- Noah Schnacky

“She Broke My Heart” from Noah Schnacky is an absolute smash and viral for Noah who has gained a lot of success with his TikTok page.

8. Fancy Like by Walker Hayes

Fancy Like by Walker Hayes is relatable, catchy, and fun. The song partnered with a more fun dance challenge; acrostic talk, which broke into a streaming platform like Spotify and landed on country radio.

9. Beer Beer Truck Truck by George Birge

‘Beer Beer Truck Truck’ by George Birge started as a stitch to another video made by TikToker chambers and went viral on TikTok. Although sections made a good point, he still wanted to show what it is like for an authentic country songwriter to make incredible music even with the ridiculous lyrics, which later became a hit.

10. Wet Dream by Austin Burke

Wet Dream by Austin Burke is a reply to the rock here made by the pandemic and wanted people to enjoy and have fun while listening to a song. He started by dropping a sniper or demo of his music on TikTok, well appreciated by his fans, and then you decided to drop the full version of the song.

11. Somebody Does by Tigirlily

Somebody Does by ‘Tigirlily’ is an inspiring and empowering song that resonates with many listeners.

12. F-150 by Robyn Ottolini

F-150 by Robyn Ottolini is a song known as heartbreak healer on TikTok, which led her to the top of the charts and more successes and opportunities.

13. U Gurl by Walker Hayes

Walker Hayes has released many songs, of which U Gurl is one of them, and was also one of the most trending country music on TikTok, which premiered on YouTube on Friday the 15th of October 2021.

14. Alors on Danse” by Stromae

Alors on Danse” by StromaeIs a catchy and relaxed song with a slow tempo to around 45 beats per minute which makes it an exciting change from other suns you find on TikTok

15. “Beggin” by Maneskin

“Beggin” by Maneskin is one of the popular choices and a source of karaoke challenge. It is fun, acoustic, and many people sing along to the music.

16. “How You Like That” by Blackpink

“How You Like That” by Blackpink was released in July 2020 and well-received on TikTok. It has over 777 million views on YouTube, and the switch to a more aggressive beat makes it a favorite for everybody.

17. “Touch It (Remix)” by Busta Rhymes

“Touch It (Remix)” by Busta Rhymes exploded during the Coronavirus pandemic, and it is one of the country songs that showcase your best outfit collection.

18. “Leave Get Out” by Jojo & DB99

“Leave Get Out” by Jojo & DB99 is a song when all you want is for the source of your discomfort to leave. It is a well-thought-out song used in TikTok form.

19. “Get You the Moon” by Kina Feat. Snow

“Get You the Moon” by Kina Feat Snow. Here, Snow shares some heartwarming experiences and a little more somber than other songs on TikTok

20. Charli XCX “Unlock it (Lock It)”

“Unlock it (Lock It) [Jeff Prior Mix]“ by Charli XCX is famous for creating its dance by Charli and was initially released in 2017.

Part 2: Bonus Tip - How to Make TikTok Dance Videos

This section of the article will teach how to make the TikTok country song dance 2021 effectively by following the steps below. Also, you can edit your video on Filmora because of its auto reframe feature, which allows you to convert horizontal videos into vertical videos easily automatically:

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Step 1: Open your TikTok app and Press the + button at the bottom center of the screen.

Step 2: Click on “Add sound” at the top-center of the screen and search for the sound you wish to use via the search bar. Then click on the sound and select the red checkmark to add it to your video.

Step 3: Set up your phone to prepare to record and press the timer button on the right part of the screen by selecting 3- or 10-second countdown and clicking on the “Start countdown” button.

Step 4: Click on the Record option to record your dance and include any filters, effects, stickers, or text, and click on the Next button.

Step 5: Write your preferred caption and fill out any other details, then Post.

Conclusion

Thus, guys, in this article, we listed the top country songs on TikTok and mentioned ways to create a dance video on TikTok. The report also noted Filmora to edit your video from horizontal to vertical and post it on other social media platforms. By now, I am sure you must be listening to one of the favorite TikTok Country Songs and dancing with fun.

Strategic Steps to Leading the Top TikTok Marketing Moves

The young audiences commonly use TikTok, with over 60% of its users aged between 10 and 29 years. The users range from influencers, individuals who use it for entertainment, and brands to gain authority and awareness. In 2020, most people spent their days at home, making its popularity explode. Conclusively, the marketing opportunities increased.

Individuals and brands can promote their businesses using the TikTok campaign. The high engagement of the young audience, as mentioned earlier, makes the app outstanding. 90% of the young audience accesses the app several times a day. The high accessibility guarantees broad reach. The breakthrough within the app is very high as compared to other apps. It ensures all videos have easy engagement. Despite you having a small circle, your videos can still go viral. The app’s design with TikTok campaigns helps businesses grow since you can easily access influencers and users within a limited physical location.

In this article

01 What are TikTok Campaigns?

02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

03 Tips to Run an Excellent TikTok Ad Campaign

04 Some FAQs about TikTok Campaigns

Part 1: What are TikTok Campaigns?

If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.

The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.

Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.

The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:

• Brands that aim at marketing to customers aged 35 and below
• Brands that target young women, especially those aged from18 to 25 years
• Brands hoping to build a strong presence in Africa, the Middle East, or Asia

Types of TikTok ads/TikTok Brand Campaigns

The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.

1. In-feed ads

They are self-service ads that you can create through the TikTok Ad Manager interface.

2. Image ads

These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.

3. Video ads

Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.

Source: blog.hootsuite.com

4. Spark ads

They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.

5. Pangle Ads

They include Ads placed through the TikTok Audience Network.

6. Carousel ads

It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.

Source: blog.hootsuite.com

Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

1. NETFLIX WINS WITH USER-GENERATED CONTENT

Source: mediakix.com

Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.

The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.

2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE

Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.

3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS

Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.

Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.

4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER

It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.

The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.

5. MARC JACOBS PERFECTS TIKTOK DUETS

Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.

6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO

Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.

In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.

7. FLIGHTHOUSE IS A CONTENT POWERHOUSE

The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.

For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.

8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE

What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.

There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.

9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK

One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.

So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.

10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES

DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.

They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.

Part 3: Tips to Run an Excellent TikTok Ad Campaign

To successfully launch your first TikTok campaign, check out these five tips!

1. Create Your TikTok Pixel and Events

TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.

Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.

2. Craft Custom Audiences and Create Lookalikes from Them

Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.

The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.

3. Create Target Audiences that Aren’t Too Small

There are around 80 million TikTok users in the U.S. That’s a considerable number, though!

On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.

4. Develop Video Ads Made with TikTok Trends in Mind

You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.

5. Use Excellent Tool to Create Ads

Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Part 4: Some FAQs about TikTok Campaigns

1 - Are TikTok Ads Campaigns Effective?

The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.

2 - How does TikTok Promote Work?

TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.

3 - How can I boost my TikTok Post?

For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.

Here’s how Promote works

• Choose a video that you want to promote (can be from a TikTok account)
• Set up your promotion
• Watch your numbers grow

Conclusion

These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.

In this article

01 What are TikTok Campaigns?

02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

03 Tips to Run an Excellent TikTok Ad Campaign

04 Some FAQs about TikTok Campaigns

Part 1: What are TikTok Campaigns?

If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.

The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.

Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.

The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:

• Brands that aim at marketing to customers aged 35 and below
• Brands that target young women, especially those aged from18 to 25 years
• Brands hoping to build a strong presence in Africa, the Middle East, or Asia

Types of TikTok ads/TikTok Brand Campaigns

The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.

1. In-feed ads

They are self-service ads that you can create through the TikTok Ad Manager interface.

2. Image ads

These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.

3. Video ads

Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.

Source: blog.hootsuite.com

4. Spark ads

They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.

5. Pangle Ads

They include Ads placed through the TikTok Audience Network.

6. Carousel ads

It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.

Source: blog.hootsuite.com

Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

1. NETFLIX WINS WITH USER-GENERATED CONTENT

Source: mediakix.com

Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.

The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.

2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE

Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.

3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS

Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.

Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.

4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER

It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.

The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.

5. MARC JACOBS PERFECTS TIKTOK DUETS

Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.

6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO

Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.

In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.

7. FLIGHTHOUSE IS A CONTENT POWERHOUSE

The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.

For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.

8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE

What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.

There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.

9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK

One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.

So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.

10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES

DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.

They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.

Part 3: Tips to Run an Excellent TikTok Ad Campaign

To successfully launch your first TikTok campaign, check out these five tips!

1. Create Your TikTok Pixel and Events

TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.

Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.

2. Craft Custom Audiences and Create Lookalikes from Them

Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.

The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.

3. Create Target Audiences that Aren’t Too Small

There are around 80 million TikTok users in the U.S. That’s a considerable number, though!

On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.

4. Develop Video Ads Made with TikTok Trends in Mind

You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.

5. Use Excellent Tool to Create Ads

Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Part 4: Some FAQs about TikTok Campaigns

1 - Are TikTok Ads Campaigns Effective?

The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.

2 - How does TikTok Promote Work?

TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.

3 - How can I boost my TikTok Post?

For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.

Here’s how Promote works

• Choose a video that you want to promote (can be from a TikTok account)
• Set up your promotion
• Watch your numbers grow

Conclusion

These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.

In this article

01 What are TikTok Campaigns?

02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

03 Tips to Run an Excellent TikTok Ad Campaign

04 Some FAQs about TikTok Campaigns

Part 1: What are TikTok Campaigns?

If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.

The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.

Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.

The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:

• Brands that aim at marketing to customers aged 35 and below
• Brands that target young women, especially those aged from18 to 25 years
• Brands hoping to build a strong presence in Africa, the Middle East, or Asia

Types of TikTok ads/TikTok Brand Campaigns

The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.

1. In-feed ads

They are self-service ads that you can create through the TikTok Ad Manager interface.

2. Image ads

These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.

3. Video ads

Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.

Source: blog.hootsuite.com

4. Spark ads

They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.

5. Pangle Ads

They include Ads placed through the TikTok Audience Network.

6. Carousel ads

It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.

Source: blog.hootsuite.com

Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

1. NETFLIX WINS WITH USER-GENERATED CONTENT

Source: mediakix.com

Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.

The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.

2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE

Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.

3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS

Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.

Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.

4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER

It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.

The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.

5. MARC JACOBS PERFECTS TIKTOK DUETS

Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.

6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO

Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.

In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.

7. FLIGHTHOUSE IS A CONTENT POWERHOUSE

The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.

For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.

8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE

What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.

There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.

9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK

One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.

So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.

10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES

DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.

They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.

Part 3: Tips to Run an Excellent TikTok Ad Campaign

To successfully launch your first TikTok campaign, check out these five tips!

1. Create Your TikTok Pixel and Events

TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.

Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.

2. Craft Custom Audiences and Create Lookalikes from Them

Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.

The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.

3. Create Target Audiences that Aren’t Too Small

There are around 80 million TikTok users in the U.S. That’s a considerable number, though!

On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.

4. Develop Video Ads Made with TikTok Trends in Mind

You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.

5. Use Excellent Tool to Create Ads

Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

Part 4: Some FAQs about TikTok Campaigns

1 - Are TikTok Ads Campaigns Effective?

The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.

2 - How does TikTok Promote Work?

TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.

3 - How can I boost my TikTok Post?

For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.

Here’s how Promote works

• Choose a video that you want to promote (can be from a TikTok account)
• Set up your promotion
• Watch your numbers grow

Conclusion

These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.

In this article

01 What are TikTok Campaigns?

02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

03 Tips to Run an Excellent TikTok Ad Campaign

04 Some FAQs about TikTok Campaigns

Part 1: What are TikTok Campaigns?

If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.

The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.

Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.

The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:

• Brands that aim at marketing to customers aged 35 and below
• Brands that target young women, especially those aged from18 to 25 years
• Brands hoping to build a strong presence in Africa, the Middle East, or Asia

Types of TikTok ads/TikTok Brand Campaigns

The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.

1. In-feed ads

They are self-service ads that you can create through the TikTok Ad Manager interface.

2. Image ads

These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.

3. Video ads

Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.

Source: blog.hootsuite.com

4. Spark ads

They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.

5. Pangle Ads

They include Ads placed through the TikTok Audience Network.

6. Carousel ads

It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.

Source: blog.hootsuite.com

Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking

1. NETFLIX WINS WITH USER-GENERATED CONTENT

Source: mediakix.com

Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.

The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.

2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE

Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.

3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS

Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.

Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.

4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER

It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.

The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.

5. MARC JACOBS PERFECTS TIKTOK DUETS

Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.

6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO

Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.

In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.

7. FLIGHTHOUSE IS A CONTENT POWERHOUSE

The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.

For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.

8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE

What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.

There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.

9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK

One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.

So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.

10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES

DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.

They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.

Part 3: Tips to Run an Excellent TikTok Ad Campaign

To successfully launch your first TikTok campaign, check out these five tips!

1. Create Your TikTok Pixel and Events

TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.

Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.

2. Craft Custom Audiences and Create Lookalikes from Them

Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.

The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.

3. Create Target Audiences that Aren’t Too Small

There are around 80 million TikTok users in the U.S. That’s a considerable number, though!

On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.

4. Develop Video Ads Made with TikTok Trends in Mind

You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.

5. Use Excellent Tool to Create Ads

Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

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Part 4: Some FAQs about TikTok Campaigns

1 - Are TikTok Ads Campaigns Effective?

The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.

2 - How does TikTok Promote Work?

TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.

3 - How can I boost my TikTok Post?

For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.

Here’s how Promote works

• Choose a video that you want to promote (can be from a TikTok account)
• Set up your promotion
• Watch your numbers grow

Conclusion

These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.

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